Belgium McDonald’s locations are offering a Happy Meal promotion featuring Hello Kitty characters dressed as Yu-Gi-Oh! monsters until April 9th. The plush toys include characters like Dark Magician, Blue-Eyes White Dragon, and Exodia the Forbidden One. Hello Kitty, a popular Sanrio character, is being cosplayed as various Yu-Gi-Oh! monsters in this crossover promotion. The toys are also said to have an interactive digital element, although details are unclear. The promotion is only available in Belgium, but the toys can be found on reselling platforms like eBay for a higher price. The crossover between Hello Kitty and Yu-Gi-Oh! targets both tween girls and younger boys, appealing to a wide audience. The promotion has sparked interest and questions, such as why it is limited to Belgium. Overall, the collaboration between McDonald’s, Hello Kitty, and Yu-Gi-Oh! is a unique and intriguing marketing strategy that has caught the attention of fans and collectors.
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Belgian McDonald’s mixes Yu-Gi-Oh! and Hello Kitty in latest Happy Meal offering
